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American Association’s Game of the Week Will Find Wider Audience

The American Association of Professional Baseball’s game of the week will reach fans across the country when its 2026 season begins on Thursday.

In partnership with the Unbeaten Sports App, the AA’s Game of the Week will be broadcast across regional networks, enabling the league’s broadcast to reach fans outside of the league’s Midwest footprint.

“The interest in the stories of our athletes combined with the quality of play and the delivery of best-in-class live video has grown exponentially, especially into markets and on platforms that fully understand the ease and depth with which we approach partnerships,”  said Joshua Schaub, Commissioner of the American Association of Professional Baseball, in a press release announcing the move. “By this expansion to new platforms through Unbeaten, we are able to touch not just our core baseball fans, but consumers looking for good stories on whatever device they choose in markets we have not been seen in, and that benefits everyone, from our brand partners to our players and fans to the sport itself.”

Among the networks expected to pick up the AA’s Game of the Week are NBC Regional Sports Networks, Marquee Sports Network, NESN, Sportsnet Pittsburgh, Silver State Sports Network and the Unbeaten Sports App. American Association games will also be available on Unbeaten’s linear channels carried on Samsung TV+, Prime Video, DAZN and over 30 other streaming and broadcast platforms in the US and internationally through Europe, Asia and Australia.

According to the league’s release, the expanded distribution is projected to drive US viewership growth from 10 million in 2025 to over 20 million in 2026. The 2026 distribution slate also represents the largest footprint for distribution in league history.

The American Association of Professional Baseball is a Major League Baseball Partner League that operates in nine states and one Canadian province. In total, the league has sent 483 players to affiliated baseball and seen 60 alumni make an appearance in MLB, and the defending champion Kane County Cougars won the 2026 Baseball Champions League title.

Unbeaten Sports Channel has two channels dedicated to US audiences and another four worldwide, providing live, free sports content to fans worldwide.

Photo: Jabari Henry celebrates his pinch-hit three-run homer against the Dantos de Nicaragua at the 2026 Baseball Champions League. (Photo Courtesy of the American Association)

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World Baseball Network (WBN), a certified Service-Disabled Veteran-Owned Small Business (SDVOSB) in the USA and a member of the National Veteran-Owned Business Association (NaVOBA), as well as partners with the Federazione Italiana Baseball Softball (FIBS), Italy’s leading baseball organizer. WBN is also a member of the Society of American Baseball Research (SABR), dedicated to baseball history and statistics.