Baseball United’s UAE Series between the Mid-East Falcons and Arabia Wolves will take place February 14 – 16 at Baseball United Ballpark at The Sevens Sports and Entertainment Complex in Dubai. The league has announced in a press release that Shake Shack will be the official burger of the league moving forward.
“Baseball United, the first professional baseball league focused on the Middle East and South Asia, today announced a landmark partnership with Shake Shack, one of the world’s most beloved burger and shake brands,” read the press release. “Shake Shack will serve as the Official Burger Partner of Baseball United, bringing its iconic food offerings to fans at Baseball United events, including the upcoming UAE Series.”
Shake Shack will debut as an official partner during the UAE Series. The UAE Series will mark the first time Baseball United franchises take the field. The league is also expected to have its inaugural season in 2025. Baseball United’s Chairman, CEO and Co-Founder, Kash Shaikh spoke on the league’s newest partnership as well.
“Baseball and burgers go hand in hand, and we couldn’t think of a better partner than Shake Shack to bring a premium dining experience to our fans,” said Shaikh. “With its deep roots in Americana and a commitment to community — both key pillars of our BU brand — Shake Shack aligns perfectly with our mission to grow the game in the Middle East and South Asia. We’re proud to welcome them to the Baseball United family.”
The UAE series will feature talented players from around the world. Robinson Canó and Didi Gregorius are both expected to suit up to help grow baseball in a new region.
